Digital Signage Blog

If print is dead, is digital signage the rightful heir?

If print is dead, is digital signage the rightful heir?

It seems that digital media taking over from print a little more every day, so maybe we should explore if print really is dead, and if so what impact is digital signage having on its demise. For the past number of years the term “print is dead” has been thrown around a lot in every… Read More

Digital Signage – not just for direct advertising.

Digital Signage – not just for direct advertising.

The digital signage sector is generally considered an advertisement driven industry; however as a display medium it is equally suited to information dissemination. This article considers these alternative uses of digital signage and its usefulness. Although Digital Advertising Displays by their very name are predominately used in advertising, the possible applications and options for digital… Read More

Digital Signage – “Can’t I just use a TV?”

Digital Signage – “Can’t I just use a TV?”

When introducing new people to the world of digital signage I often get asked the question, “Can’t I just use a TV?”, and the simple answer is always, “Not if you want to gain the maximum benefit from your investment”. So just what are the differences and what benefits do commercial displays give and how… Read More

Why use a Digital Signage Original Equipment Manufacturer.

Why use a Digital Signage Original Equipment Manufacturer.

OEMs exist in most industries and digital signage is no exception. The versatility of the products and the size of the markets make this an attractive industry for manufactures. Allsee Technologies is an original equipment manufacturer for LCD displays directed at the digital signage market. These products have a number of uses from displaying images… Read More

Why is digital signage becoming more universal for small businesses?

Why is digital signage becoming more universal for small businesses?

Digital signage was once thought of as being a high end luxury item that only large corporate chains could afford to utilise. This is no longer the case. The rising use of digital signage by small and medium sized companies can be attributed to many factors. Falling equipment costs, increased awareness and a realisation of… Read More

Outdoor digital signage, the future of digital marketing.

Outdoor digital signage, the future of digital marketing.

With outdoor digital signage becoming a more prevalent method of advertising for a wider range of companies, the technology has to keep up with its popularity. High outdoor footfall in areas such as bus/train stations, town centres, concert halls/theatres, shop fronts and other outdoor venues means there will always be a place for outdoor signage.… Read More

Digital signage menu boards give an edge to food outlets.

Digital signage menu boards give an edge to food outlets.

In an overcrowded fast food industry, outlets are looking for new, exciting and cost effective ways to market their products and digital signage displays are the answer. Backlit menu boards traditionally used by most independent takeaway and fast food chains are being overshadowed by a new alluring means of displaying menus. Digital signage is now… Read More